Dr.isla brand and product visual

TRUSTED BY MOMS. FIRST CHOICE FOR FEEDING.

Dr.isla

Dr.isla — Designed by Experts. Trusted by Moms.

Dr.isla is a global mother-and-baby brand creating science-led solutions for feeding, care and growth.

BRAND POSITIONTrusted by Moms. First Choice for Feeding.
BRAND PHILOSOPHYScience Nurtures Growth. Care Shapes the Future.
BRAND PROMISENurturing the Future.

01 · BRAND IDEA

Science Nurtures Growth. Care Shapes the Future.

Support mothers and babies through every meaningful stage with science-led feeding and care.

01FEEDING

Science-led feeding

Improve pumping, storing, preparing and feeding throughout everyday family life.

02SAFETY

Safety and reliability

Consider safety throughout materials, structure and everyday use.

03CARE

Gentle care

Turn professional functions into comfortable, intuitive daily experiences.

04TRUST

Lasting support

Stay relevant from a baby's first sip through independent eating and growth.

02 · PRODUCT SYSTEM

A clear architecture.
One coherent brand.

Baby feeding, breastfeeding solutions, feeding essentials, mother and baby appliances, health care and family lifestyle products

01

Baby Feeding

From a baby's first sip to independent eating

02

Breastfeeding Solutions

Comfortable and efficient support for mothers

03

Feeding Essentials

Easier preparation, cleaning and everyday feeding

04

Mom & Baby Appliances

Thoughtful technology for easier parenting

05

Baby Health & Care

Gentle support for everyday growth

06

Mom & Baby Lifestyle

Comfort, support and life on the go

03 · PRODUCT HIGHLIGHTS

Products that make
the promise tangible.

Selected products illustrate the brand system; specifications and availability follow the official brand website.

Dr.isla EB60 · Breastfeeding Solutions
BREASTFEEDING SOLUTIONS

EB60 · Breastfeeding Solutions

Designed around comfort, efficiency and portability for mothers.

Dr.isla PS80 · Baby Feeding
BABY FEEDING

PS80 · Baby Feeding

A clear and gentle approach to everyday feeding and growth.

Dr.isla U94 · Baby Health & Care
BABY HEALTH & CARE

U94 · Baby Health & Care

A more considerate response to everyday baby health and care needs.

04 · BRAND IN REAL LIFE

Designed for products,
people and moments.

To become a globally trusted brand for science-led feeding and family growth, supporting every family with confidence.

BRAND UNIVERSE

01UNDERSTANDUnderstand mother and baby
02DESIGNDesign science-led solutions
03PROTECTProtect safety and comfort
04NURTURENurture feeding and growth
05TRUSTEarn lasting trust

05 · PEOPLE & MARKET

Built around people.
Relevant in every market.

Expecting and growing families who value science-led, safe and comfortable feeding and care

PEOPLE

Who the brand serves

Expecting and growing families who value science-led, safe and comfortable feeding and care

CHANNELS

Where people meet it

Owned website, major marketplaces, mother and baby channels and regional partners

LOCAL RELEVANCE

How the brand grows

Products, content and channels adapt to real local needs.

DR.ISLA · LANCEST PORTFOLIO

Designed by Experts. Trusted by Moms.

Visit the official brand website for current products, or discuss brand, product and channel cooperation with LANCEST.